{"id":106121,"date":"2024-08-01T11:27:27","date_gmt":"2024-08-01T11:27:27","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/01\/taco-bell-to-roll-out-ai-drive-thrus-at-hundreds-of-stores\/"},"modified":"2024-08-01T11:27:27","modified_gmt":"2024-08-01T11:27:27","slug":"taco-bell-to-roll-out-ai-drive-thrus-at-hundreds-of-stores","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/01\/taco-bell-to-roll-out-ai-drive-thrus-at-hundreds-of-stores\/","title":{"rendered":"Taco Bell to roll out AI drive-thrus at hundreds of stores"},"content":{"rendered":"<div style=\"text-align:center\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/i2.wp.com\/e3.365dm.com\/24\/08\/1920x1080\/skynews-taco-bell-fast-food_6644518.jpg?20240801101617&amp;fit=1920,1080&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Taco Bell to roll out AI drive-thrus at hundreds of stores\" title=\"Taco Bell to roll out AI drive-thrus at hundreds of stores\" \/><\/div>\n<div data-component-name=\"ui-article-body\" data-highlight-intro=\"true\">\n<p>US fast food giant Taco Bell is expanding the use of artificial intelligence to take orders at hundreds of its drive-thrus.<\/p>\n<p>The voice <strong><a href=\"https:\/\/news.sky.com\/topic\/artificial-intelligence-7032\" target=\"_blank\" rel=\"noopener\">AI<\/a><\/strong> system &#8211; which interprets customers&#8217; orders based on voice recognition &#8211; has been in development for more than two years.<\/p>\n<p>The Mexican-themed chain is already operating the system at more than 100 sites across 13 US states.<\/p>\n<p>Taco Bell&#8217;s parent company Yum! Brands &#8211; which operates other chains including <a href=\"https:\/\/news.sky.com\/topic\/kfc-9042\" target=\"_blank\" rel=\"noopener\"><strong>KFC<\/strong><\/a> and Pizza Hut &#8211; says it is designed to improve the accuracy of orders, cut waiting times, and reduce the effort for staff.<\/p>\n<p>It plans to deploy the AI technology to hundreds of stores by the end of 2024, while five KFC restaurants in Australia are testing voice artificial intelligence.<\/p>\n<p>Yum! Brands&#8217; chief innovation officer Lawrence Kim said she is &#8220;confident in its effectiveness in optimising operations and enhancing customer satisfaction&#8221;.<\/p>\n<p>But voice AI has not been a universal success &#8211; rival <strong><a href=\"https:\/\/news.sky.com\/topic\/mcdonalds-7008\" target=\"_blank\" rel=\"noopener\">McDonald&#8217;s<\/a><\/strong> recently <strong><a href=\"https:\/\/news.sky.com\/story\/mcdonalds-ends-ai-drive-thru-trial-after-order-mishaps-13155091\" target=\"_blank\" rel=\"noopener\">removed the technology<\/a><\/strong> from more than 100 restaurants.<\/p>\n<div class=\"sdc-article-widget sdc-article-related-stories sdc-article-related-stories--thumbnails\" data-component-name=\"sdc-article-related-stories\">\n<div class=\"sdc-article-related-stories__content\">\n<h3 class=\"sdc-article-related-stories__title\">More on Artificial Intelligence<\/h3>\n<\/p><\/div>\n<\/p><\/div>\n<p>It received customer complaints about orders, with some uploading videos online to share their mix-ups.<\/p>\n<p><strong>Read more from Sky News:<br \/><a href=\"https:\/\/news.sky.com\/story\/crowdstrike-sued-over-global-it-outage-13188482\" target=\"_blank\" rel=\"noopener\">CrowdStrike sued over global IT outage<\/a><br \/><a href=\"https:\/\/news.sky.com\/story\/mcdonalds-sales-fall-worldwide-for-first-time-in-four-years-13187193\" target=\"_blank\" rel=\"noopener\">McDonald&#8217;s sales down for first time in four years<\/a><\/strong><\/p>\n<p>Examples included a dessert being topped with bacon, and a drive-thru assistant adding $211 (\u00a3166) worth of chicken nuggets to an order.<\/p>\n<p>The McDonald&#8217;s trial was based on a partnership with IBM and the fast food company now plans to turn to other suppliers instead.<\/p>\n<p>Even so, there is huge interest in artificial intelligence according to the US-based trade body, the National Restaurant Association.<\/p>\n<p>It reports that &#8220;16% of operators plan to invest in artificial intelligence integration including voice recognition in 2024.&#8221;<\/p>\n<p>     <a href=\"https:\/\/news.sky.com\/download-app\" target=\"blank\" data-tracking-label=\"ui-app-promo-download-link\" class=\"ui-app-promo sdc-article-widget\" data-type=\"\" data-component-name=\"ui-app-promo\" rel=\"noopener\"><\/p>\n<p>    <\/a><\/p>\n<p>Other US brands like Wendy&#8217;s, Dunkin&#8217;, and Checkers have extensively tested AI ordering.<\/p>\n<p>Meanwhile in the UK, there is little adoption of voice AI, although Popeyes is testing the technology at a small number of drive-thrus.<\/p>\n<\/p><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/news.sky.com\/story\/taco-bell-to-roll-out-ai-drive-thrus-to-hundreds-of-stores-13188552\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>US fast food giant Taco Bell is expanding the use of artificial intelligence to take orders at hundreds of its drive-thrus. The voice AI system &#8211; which interprets customers&#8217; orders based on voice recognition &#8211; has been in development for more than two years. The Mexican-themed chain is already operating the system at more than [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":106122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/e3.365dm.com\/24\/08\/1920x1080\/skynews-taco-bell-fast-food_6644518.jpg?20240801101617","fifu_image_alt":"","footnotes":""},"categories":[607],"tags":[8215,88024,407,874,6328,56852],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/106121"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=106121"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/106121\/revisions"}],"predecessor-version":[{"id":106123,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/106121\/revisions\/106123"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/106122"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=106121"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=106121"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=106121"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}