{"id":114232,"date":"2024-08-14T13:46:09","date_gmt":"2024-08-14T13:46:09","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/14\/mars-to-buy-pringles-and-pop-tart-maker-for-36bn\/"},"modified":"2024-08-14T13:46:09","modified_gmt":"2024-08-14T13:46:09","slug":"mars-to-buy-pringles-and-pop-tart-maker-for-36bn","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/14\/mars-to-buy-pringles-and-pop-tart-maker-for-36bn\/","title":{"rendered":"Mars to buy Pringles and Pop-Tart maker for $36bn"},"content":{"rendered":"
\"Mars<\/div>


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Confectionery giant Mars has struck a deal to snap up Pringles and Pop-Tart-maker Kellanova for nearly $36bn (\u00a328bn).<\/p>\n

The firms called it the biggest snacking buyout this year, while legal experts don’t expect any objections from regulators.<\/p>\n

The deal comes as cash-strapped consumers have been opting for cheaper own-brand junk food, according to market data specialists Mintel.<\/p>\n

There is also a trend to towards healthier snacking in the UK, it said.<\/p>\n<\/div>\n

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The huge, family-owned Mars makes sweet treats including Twix, Bounty, Milky Way, M&Ms and Skittles, and Kellanova has brands including Pop-Tarts.<\/p>\n

They both claim to sell healthier options too, including Nature’s Bakery for Mars and Nutrigrain for Kellanova.<\/p>\n

The proposed deal dwarfs Mars’ $23bn takeover of Wrigley in 2008, and is not expected to face too many regulatory hurdles, legal experts told the Reuters news agency.<\/p>\n

Kellanova was spun off from Kelloggs in 2023, and sells snacks along with cereal outside North America.<\/p>\n

It will become part of Mars Snacking, led by Andrew Clarke, and based in Chicago. The deal is expected to complete in the first half of 2025, Mars said.<\/p>\n<\/div>\n

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Food and drink prices rose by close to a third between September 2021 and September 2023, the Institute for Fiscal Studies think tank said.<\/p>\n

Junk food in the UK is also being squeezed by laws intended to cut down on how obese people get, and the incidence of other health-related problems from eating snacks with a lot of fat, salt and sugar.<\/p>\n

From October 2022 supermarkets could no longer promote junk food at store entrances, aisle ends and checkouts and their online equivalents in England.<\/p>\n

From October 2025 supermarkets won’t be able to do junk food “buy-one get-one free” offers – so-called “volume price promotions” – although Tesco and Sainsbury\u2019s have already cut these out.<\/p>\n<\/div>\n


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Confectionery giant Mars has struck a deal to snap up Pringles and Pop-Tart-maker Kellanova for nearly $36bn (\u00a328bn). The firms called it the biggest snacking buyout this year, while legal experts don’t expect any objections from regulators. The deal comes as cash-strapped consumers have been opting for cheaper own-brand junk food, according to market data […]<\/p>\n","protected":false},"author":2,"featured_media":114233,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/ichef.bbci.co.uk\/news\/1024\/branded_news\/e322\/live\/096977b0-5a38-11ef-a88c-9f995a4e445d.jpg","fifu_image_alt":"","footnotes":""},"categories":[604],"tags":[93614,4222,5326,251,93613,93612],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/114232"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=114232"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/114232\/revisions"}],"predecessor-version":[{"id":114234,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/114232\/revisions\/114234"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/114233"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=114232"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=114232"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=114232"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}