{"id":120491,"date":"2024-08-24T05:50:06","date_gmt":"2024-08-24T05:50:06","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/24\/why-meta-reportedly-cancelled-its-plans-for-an-apple-vision-pro-competitor\/"},"modified":"2024-08-24T05:50:06","modified_gmt":"2024-08-24T05:50:06","slug":"why-meta-reportedly-cancelled-its-plans-for-an-apple-vision-pro-competitor","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/08\/24\/why-meta-reportedly-cancelled-its-plans-for-an-apple-vision-pro-competitor\/","title":{"rendered":"Why Meta Reportedly Cancelled Its Plans for an Apple Vision Pro Competitor"},"content":{"rendered":"<div style=\"text-align:center\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/i2.wp.com\/i.gadgets360cdn.com\/large\/meta_quest_reuters_1724476695307.jpg?fit=1200,675&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Why Meta Reportedly Cancelled Its Plans for an Apple Vision Pro Competitor\" title=\"Why Meta Reportedly Cancelled Its Plans for an Apple Vision Pro Competitor\" \/><\/div><p> <br \/>\n<\/p>\n<div>\n<p><a class=\"sp_lnk2\" href=\"https:\/\/www.gadgets360.com\/tags\/meta\">Meta Platforms<\/a> has canceled plans for a premium mixed-reality headset intended to compete with <a class=\"sp_lnk2\" href=\"https:\/\/www.gadgets360.com\/tags\/apple-vision-pro\">Apple&#8217;s Vision Pro<\/a>, the Information reported on Friday.<\/p>\n<p>The company told employees at its <a class=\"sp_lnk2\" href=\"https:\/\/www.gadgets360.com\/tags\/reality-labs\">Reality Labs<\/a> division to stop work on the device this week after a product review meeting, the report said citing two Meta employees.<\/p>\n<p>The axed device was internally code-named La Jolla and was scheduled for release in 2027, the report said. It was going to contain ultrahigh-resolution screens known as micro OLEDs \u2014 the same display technology used in Vision Pros.<\/p>\n<p>The virtual and mixed reality headset market gained renewed attention with Apple&#8217;s entry last year, but its Vision Pro has struggled to sell due to the pricy $3,500 tag.<\/p>\n<p>Meta&#8217;s Reality Labs division, responsible for developing and marketing the Quest line of headsets, has incurred billions in losses. Still, CEO <a class=\"sp_lnk2\" href=\"https:\/\/www.gadgets360.com\/tags\/mark-zuckerberg\">Mark Zuckerberg<\/a> remains optimistic about the future of augmented and virtual reality technologies.<\/p>\n<p>The existing line of Quest headsets include the Quest 2, which retails for $200, and the Quest 3 for $500.<\/p>\n<p>Meta had stopped production of the Quest Pro \u2014 its most expensive headset priced at $999 \u2014 in 2023 after encountering weak sales and poor reviews, according to the Information report.<\/p>\n<p>Meta did not immediately respond to a Reuters request for comment.<\/p>\n<p><em>\u00a9 Thomson Reuters 2024<\/em><br \/>\u00a0<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.gadgets360.com\/wearables\/news\/meta-cancels-plans-for-high-end-mixed-reality-headset-report-6406449#rss-gadgets-news\">Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Meta Platforms has canceled plans for a premium mixed-reality headset intended to compete with Apple&#8217;s Vision Pro, the Information reported on Friday. The company told employees at its Reality Labs division to stop work on the device this week after a product review meeting, the report said citing two Meta employees. The axed device was [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":120492,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/i.gadgets360cdn.com\/large\/meta_quest_reuters_1724476695307.jpg","fifu_image_alt":"","footnotes":""},"categories":[607],"tags":[828,12863,1985,34902,2021,98077,36989,25505,1925,4642,6128,5172],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/120491"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=120491"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/120491\/revisions"}],"predecessor-version":[{"id":120493,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/120491\/revisions\/120493"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/120492"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=120491"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=120491"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=120491"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}