{"id":164526,"date":"2024-10-30T10:21:45","date_gmt":"2024-10-30T10:21:45","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/10\/30\/samsung-reportedly-considers-reserving-galaxy-brand-for-select-models\/"},"modified":"2024-10-30T10:21:45","modified_gmt":"2024-10-30T10:21:45","slug":"samsung-reportedly-considers-reserving-galaxy-brand-for-select-models","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/10\/30\/samsung-reportedly-considers-reserving-galaxy-brand-for-select-models\/","title":{"rendered":"Samsung Reportedly Considers Reserving ‘Galaxy’ Brand for Select Models"},"content":{"rendered":"
\"Samsung<\/div>


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Samsung is considering the creation of a new brand for some of its smartphones, while reserving the Galaxy brand for select models, according to a report. The South Korean tech firm currently launches new flagship Galaxy S and Galaxy Z series phones, as well as more affordable Galaxy A, Galaxy M, and Galaxy F models. A separate brand for its high-end handsets could help the company compete with rivals like Apple. The company has yet to announce any plans to introduce a new smartphone brand.<\/p>\n

An eToday report<\/a> (in Korean) states that Samsung is studying the pros and cons of launching a new brand for some of is smartphones. The publication compares the potential brand segmentation to Hyundai’s decision to introduce a new top-end ‘Genesis’ brand, as part of the carmaker’s efforts to promote its premium image.<\/p>\n

Samsung’s biggest competitor in several markets (including the US) is Apple, and while the latter only sells premium smartphones, the South Korean firm’s most affordable Galaxy M and Galaxy F series models as well as its high-end Galaxy Z and Galaxy S series handsets are all launched under the same brand.<\/p>\n

For comparison, the company’s most affordable smartphone in India is the Samsung Galaxy A06<\/a>, which starts at Rs. 9,999. Pricing for the Samsung Galaxy S24 Ultra<\/a> and Galaxy Z Fold 6<\/a> begin at Rs. 1,21,999 and Rs. 1,44,999, respectively. On the other hand, Apple’s most affordable handset is the iPhone SE (2022)<\/a> which costs Rs. 47,600, while the latest iPhone 16 Pro Max<\/a> model starts at Rs. 1,44,900.<\/p>\n

It’s worth noting that Samsung has yet to announce any plans to introduce a new smartphone brand to distinguish its premium handsets. The company is rolling out artificial intelligence (AI) features branded as Galaxy AI to several smartphones, including some the Galaxy A-series phones, and it is currently unclear how a change to the company’s branding could affect its software.<\/p>\n<\/div>\n


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Samsung is considering the creation of a new brand for some of its smartphones, while reserving the Galaxy brand for select models, according to a report. The South Korean tech firm currently launches new flagship Galaxy S and Galaxy Z series phones, as well as more affordable Galaxy A, Galaxy M, and Galaxy F models. […]<\/p>\n","protected":false},"author":2,"featured_media":164527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/i.gadgets360cdn.com\/large\/samung_galaxy_a55_a35_review_ndtv__main_1716461644655.jpg","fifu_image_alt":"","footnotes":""},"categories":[607],"tags":[828,2815,15876,2845,3908,6128,127788,6300,127787,9595],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/164526"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=164526"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/164526\/revisions"}],"predecessor-version":[{"id":164528,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/164526\/revisions\/164528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/164527"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=164526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=164526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=164526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}