{"id":183677,"date":"2024-11-27T17:18:06","date_gmt":"2024-11-27T17:18:06","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/11\/27\/pocket-fm-revenue-surpasses-rs-1000-crore-in-fy24-up-6x-times-of-india\/"},"modified":"2024-11-27T17:18:06","modified_gmt":"2024-11-27T17:18:06","slug":"pocket-fm-revenue-surpasses-rs-1000-crore-in-fy24-up-6x-times-of-india","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2024\/11\/27\/pocket-fm-revenue-surpasses-rs-1000-crore-in-fy24-up-6x-times-of-india\/","title":{"rendered":"Pocket FM revenue surpasses Rs 1,000 crore in FY24, up 6x &#8211; Times of India"},"content":{"rendered":"<div style=\"text-align:center\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/i0.wp.com\/static.toiimg.com\/thumb\/msid-115741342,imgsize-241459,width-400,resizemode-4\/115741342.jpg?resize=400,225&amp;ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Pocket FM revenue surpasses Rs 1,000 crore in FY24, up 6x &#8211; Times of India\" title=\"Pocket FM revenue surpasses Rs 1,000 crore in FY24, up 6x &#8211; Times of India\" \/><\/div><p> <br \/>\n<\/p>\n<div data-articlebody=\"1\">\n<div class=\"_s30J clearfix  \">\n<div class=\"MwN2O\">\n<div class=\"T22zO\">\n<section class=\"D3Wk1  clearfix id-r-component leadmedia undefined undefined  VtlfQ\" style=\"top:0px\">\n<div class=\"D3Wk1\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">\n<div class=\"zPaFh\">\n<div class=\"wJnIp\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<p>BENGALURU: <!-- -->Audio series platform<!-- --> startup Pocket FM on Wednesday reported nearly a 6x rise in revenues to Rs 1,051.97 crore in the financial year ended March 2024, from Rs 176.36 crore a year ago. <br \/>The company also narrowed its <!-- -->global losses<!-- --> by 21%, from Rs 208 crore to Rs 165 crore in the latest period, as per a statement.<br \/>With a community of 200 million listeners, Pocket FM offers more than 75,000 audio series, powered by a community of over 250,000 writers worldwide. Over 30 audio series have achieved revenue milestones of Rs 10 crore each, including seven that have crossed Rs 100 crore.<br \/>Users spend an average of over 115 minutes of daily listening on the platform. The company\u2019s microtransaction-led <!-- -->subscription revenue<!-- --> rose from Rs 160.05 crore in FY23 to Rs 934.73 crore in FY24. Its advertising revenue went up 7x to Rs 89.34 crore.<br \/>\u201cWith a sharp focus on leveraging artificial intelligence, we are not only enhancing operational efficiency but also creating smarter processes that optimize content delivery and monetization. Our vision remains clear, to establish Pocket FM as a global entertainment platform that consistently pushes the boundaries of content experiences,\u201d said Anurag Sharma, chief financial officer, Pocket FM.<br \/>Pocket FM\u2019s current core markets are the US and India, but it has also recently forayed into Europe and Latin America. Its audio content competes with that of Kuku FM, Spotify and Amazon\u2019s Audible in the space.<br \/>Unlike rivals, Pocket FM relies on micropayments instead of subscriptions for monetisation. Users listen to limited free episodes per day, after which they need to purchase in-app tokens to access more.<\/div>\n<\/div>\n<p><script>\nvar _mfq = window._mfq || [];\n_mfq.push([\"setVariable\", \"toi_titan\", window.location.href]);\n!(function(f, b, e, v, n, t, s) {\n    function loadFBEvents(isFBCampaignActive) {\n      if (!isFBCampaignActive) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        if (f.fbq) return;\n        n = f.fbq = function() {\n          n.callMethod ? n.callMethod(...arguments) : n.queue.push(arguments);\n        };\n        if (!f._fbq) f._fbq = n;\n        n.push = n;\n        n.loaded = !0;\n        n.version = '2.0';\n        n.queue = [];\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/connect.facebook.net\/en_US\/fbevents.js', n, t, s);\n      fbq('init', '593671331875494');\n      fbq('track', 'PageView');\n    };\n    function loadGtagEvents(isGoogleCampaignActive) {\n      if (!isGoogleCampaignActive) {\n        return;\n      }\n      var id = document.getElementById('toi-plus-google-campaign');\n      if (id) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        t.id = 'toi-plus-google-campaign';\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/www.googletagmanager.com\/gtag\/js?id=AW-877820074', n, t, s);\n    };\n    function loadSurvicateJs(allowedSurvicateSections = []){\n      const section =  window.location.pathname.split('\/')[1]\n      const isHomePageAllowed = window.location.pathname === '\/' && allowedSurvicateSections.includes('homepage')\n      if(allowedSurvicateSections.includes(section) || isHomePageAllowed){\n        (function(w) {\n         function setAttributes() {\n                    var prime_user_status = window.isPrime ? 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The company also narrowed its global losses by 21%, from Rs 208 crore to Rs 165 crore in the latest period, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":183678,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/static.toiimg.com\/thumb\/msid-115741342,imgsize-241459,width-400,resizemode-4\/115741342.jpg","fifu_image_alt":"","footnotes":""},"categories":[604],"tags":[143741,289,1955,4025,143740,143739,273,8480,143738,143737,2891,143736,10608,272],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/183677"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=183677"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/183677\/revisions"}],"predecessor-version":[{"id":183679,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/183677\/revisions\/183679"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/183678"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=183677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=183677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=183677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}