{"id":207048,"date":"2025-01-03T13:36:17","date_gmt":"2025-01-03T13:36:17","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/03\/india-smartphone-market-said-to-cross-50-billion-valuation-in-2025\/"},"modified":"2025-01-03T13:36:17","modified_gmt":"2025-01-03T13:36:17","slug":"india-smartphone-market-said-to-cross-50-billion-valuation-in-2025","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/03\/india-smartphone-market-said-to-cross-50-billion-valuation-in-2025\/","title":{"rendered":"India Smartphone Market Said to Cross $50 Billion Valuation in 2025"},"content":{"rendered":"
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India’s smartphone market may cross the $50 billion (roughly Rs. 4.2 lakh crore) mark in 2025 and reach its highest-ever valuation, according to claims by a market research firm. This growth is reportedly being driven by a value-centric approach adopted by original equipment manufacturers (OEMs), along with a developing preference in Indian consumers for premium devices with higher specifications. Overall, the country’s smartphone market is expected to witness an increase of 6 percent year-on-year (YoY).<\/p>\n

Indian Smartphone Market 2025 Predictions<\/h2>\n

According to insights shared by market research firm Counterpoint Research<\/a> in the India Smartphone Outlook report<\/a>, the retail average selling price (ASP) of the Indian smartphone market may cross the $300 (roughly Rs. 26,000) mark for the first time in 2025. This is said to lead to a notable milestone which will result in the overall valuation of the market reaching $50.3 billion (roughly Rs. 4.3 lakh crore). Notably, the market was valued at $37.9 billion\u00a0(roughly Rs. 3.2 lakh crore) in 2021, highlighting a sharp growth in the demand for smartphones in the country.<\/p>\n

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Predicted Growth of Indian Smartphone Market in 2025
Photo Credit: Counterpoint Research<\/span><\/p>\n

As per the report, consumers now prefer to opt for devices in the now-highly competitive premium (>Rs. 30,000) and ultra-premium segments and brands like Apple<\/a> and Samsung<\/a> are leading this shift. The Cupertino-based technology giant is expected to see a high demand for its Pro models driven by two reasons \u2014 local manufacturing and reduced cost. Meanwhile, Samsung’s value-focused strategy may also reportedly help the company in selling more devices, especially its flagship Galaxy<\/a> S series.<\/p>\n

The analysis predicts that OnePlus<\/a> also aims to increase its market share in the ultra-premium segment (>Rs. 45,000) courtesy of the launch of the upcoming OnePlus 13<\/a> on January 7. The China-based OEM also recently addressed<\/a> concerns related to green line issues on displays which is reported to have affected its market performance earlier this year. It now offers a lifetime warranty as a worry-free solution.<\/p>\n

On the other hand, brands which have offerings in the affordable category (Rs. 30,000-Rs. 45,000) such as OnePlus, Oppo<\/a>, and Vivo<\/a> are reported to be attracting consumers with advanced camera systems and refined designs. Meanwhile, the premium segment is suggested to exceed 20 percent market share in 2025.<\/p>\n<\/div>\n


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India’s smartphone market may cross the $50 billion (roughly Rs. 4.2 lakh crore) mark in 2025 and reach its highest-ever valuation, according to claims by a market research firm. This growth is reportedly being driven by a value-centric approach adopted by original equipment manufacturers (OEMs), along with a developing preference in Indian consumers for premium […]<\/p>\n","protected":false},"author":2,"featured_media":207049,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/i.gadgets360cdn.com\/large\/india_smartphone_market_analysis_counterpoint_1735907403533.jpg","fifu_image_alt":"","footnotes":""},"categories":[607],"tags":[828,1289,4899,273,163253,82126,1602,1059,20146,6300,4021,3585,3427],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/207048"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=207048"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/207048\/revisions"}],"predecessor-version":[{"id":207050,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/207048\/revisions\/207050"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/207049"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=207048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=207048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=207048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}