{"id":221338,"date":"2025-01-22T12:38:06","date_gmt":"2025-01-22T12:38:06","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/22\/tiktokers-offered-5000-to-join-facebook-and-instagram\/"},"modified":"2025-01-22T12:38:07","modified_gmt":"2025-01-22T12:38:07","slug":"tiktokers-offered-5000-to-join-facebook-and-instagram","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/22\/tiktokers-offered-5000-to-join-facebook-and-instagram\/","title":{"rendered":"TikTokers offered $5,000 to join Facebook and Instagram"},"content":{"rendered":"
\"TikTokers<\/div>


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Social media giant Meta has offered to pay up to $5,000 (\u00a34,040) to popular creators in the United States who join Facebook and Instagram.<\/p>\n

It says those joining from “third-party social apps” will get cash based on “an evaluation of your social presence”.<\/p>\n

Though it does not mention TikTok by name, the timing would suggest Meta is attempting to capitalise on the uncertainty surrounding its rival, as questions swirl about whether President Trump<\/a> can find a way of preserving it for US users.<\/p>\n

TikTok says it has 170 million users in the US – with many of them relying on it for their livelihoods<\/a> – meaning lots of people would be seeking an alternative place to post if the platform disappeared.<\/p>\n<\/div>\n

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Meta says on its website that those accepted into the so-called “Breakthrough bonus programme” will be paid the money during their first 90 days on the app, so long as they post regularly.<\/p>\n

Users must post at least 20 reels on Facebook and 10 reels on Instagram – Meta’s version of vertical TikTok videos – during each 30-day period.<\/p>\n

It also dictates that these must be original videos, rather than those previously shared on other platforms.<\/p>\n

But not everyone can join – the cash will only be available to those people who are completely new to either Facebook or Instagram.<\/p>\n

And the firm will seemingly decide who to accept on a case-by-case basis, as people must apply to be accepted onto the programme.<\/p>\n

It is also offering other perks, such as a free subscription to its blue check verification system.<\/p>\n<\/div>\n

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This is not the first move by Meta to go after ByteDance’s users.<\/p>\n

On Sunday, the firm announced Edits, an app strikingly similar to ByteDance’s CapCut – a video editing app which went offline when the ByteDance ban took effect that same day.<\/p>\n

And two days earlier, Meta posted a video in which two creators discussed Facebook’s “new affiliate link experience for your shoppable content” – in other words Meta’s attempt to build its own version of the highly successful TikTok Shop.<\/p>\n

In the new system, Meta users will be able to add prominent affiliate links directly on their videos – rather than in the comments – exactly how it works on TikTok.<\/p>\n

But that’s not all the changes Meta has made – and perhaps the most visually significant is a direct change to how Instagram looks.<\/p>\n

Rather than posts and videos being square on user profiles, they are now rectangular – again, clearly taking inspiration from TikTok.<\/p>\n

This has led to some backlash from creators frustrated that their profiles now look different, and Instagram boss Adam Mosseri said he was aware of the criticisms.<\/p>\n

“One of the mistakes I made was not giving people enough of a heads up,” he said in a post on Threads<\/a> – a platform which was itself launched by Meta in attempt to capitalise on the turbulence<\/a> at Twitter, now X.<\/p>\n<\/div>\n


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Source link <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Social media giant Meta has offered to pay up to $5,000 (\u00a34,040) to popular creators in the United States who join Facebook and Instagram. It says those joining from “third-party social apps” will get cash based on “an evaluation of your social presence”. Though it does not mention TikTok by name, the timing would suggest […]<\/p>\n","protected":false},"author":2,"featured_media":221339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/ichef.bbci.co.uk\/news\/1024\/branded_news\/fae2\/live\/38192ad0-d8ad-11ef-b727-bdbf55ba60e2.jpg","fifu_image_alt":"","footnotes":""},"categories":[604],"tags":[779,9208,1895,56,174142],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221338"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=221338"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221338\/revisions"}],"predecessor-version":[{"id":221340,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221338\/revisions\/221340"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/221339"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=221338"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=221338"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=221338"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}