{"id":221695,"date":"2025-01-22T21:30:55","date_gmt":"2025-01-22T21:30:55","guid":{"rendered":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/22\/sued-competitor-to-protect-companys-ipr-lodha-brand-macrotech-to-bourses-the-times-of-india\/"},"modified":"2025-01-22T21:30:55","modified_gmt":"2025-01-22T21:30:55","slug":"sued-competitor-to-protect-companys-ipr-lodha-brand-macrotech-to-bourses-the-times-of-india","status":"publish","type":"post","link":"https:\/\/news.talkwithrattan.com\/index.php\/2025\/01\/22\/sued-competitor-to-protect-companys-ipr-lodha-brand-macrotech-to-bourses-the-times-of-india\/","title":{"rendered":"Sued competitor to protect company&#8217;s IPR, Lodha brand: Macrotech to bourses &#8211; The Times of India"},"content":{"rendered":"<div style=\"text-align:center\"><img decoding=\"async\" src=\"https:\/\/i3.wp.com\/static.toiimg.com\/thumb\/msid-117467670,imgsize-26442,width-400,resizemode-4\/117467670.jpg?ssl=1\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Sued competitor to protect company&#8217;s IPR, Lodha brand: Macrotech to bourses &#8211; The Times of India\" title=\"Sued competitor to protect company&#8217;s IPR, Lodha brand: Macrotech to bourses &#8211; The Times of India\" \/><\/div><p> <br \/>\n<\/p>\n<div data-articlebody=\"1\">\n<div class=\"_s30J clearfix  \">\n<div class=\"MwN2O\">\n<div class=\"vdo_embedd\">\n<div class=\"T22zO\">\n<section class=\"D3Wk1  clearfix id-r-component leadmedia undefined undefined  VtlfQ\" style=\"top:0px\">\n<div class=\"D3Wk1\" data-ua-type=\"1\" onclick=\"stpPgtnAndPrvntDefault(event)\">\n<div class=\"zPaFh\">\n<div class=\"wJnIp\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\n<p>MUMBAI: Macrotech Developers, the city-based real estate major that operates under the brand names \u2018Lodha\u2019 and \u2018<!-- -->Lodha Group<!-- -->\u2019 on Wednesday told the exchanges that they have filed a lawsuit against <!-- -->House of Abhinandan Lodha<!-- --> mainly to protect their brand names that were built over 40 years.<br \/> Macrotech\u2019s clarification to the bourses mentioned that House of Abhinandan Lodha (HoABL) was operating in a way that was \u201ccreating confusion in the consumer\u2019s minds with respect to their association with &#8216;Lodha\u2019 and &#8216;Lodha Group\u2019\u201d.<br \/>In its clarification to the bourses, Macrotech said HoABL was marketing their business in a manner which was deceptively similar and\/or identical to its widely known and highly valuable brand names. \u201cWe have been approached by numerous customers in relation to their issues\/queries with HoABL, evidencing the deliberate confusion being created amongst stakeholders through HoABL\u2019s marketing &amp; communication.\u201d<br \/>Macrotech said it was critical for the company to protect its IPR and ensure that no other developer create confusion of being similar to \/ same as its brand. \u201cOur shareholders include the world&#8217;s most renowned investors and one of India&#8217;s largest charitable entities &#8211; we are duty bound to protect our company&#8217;s valuable rights. Consequently, we have filed a suit in the <!-- -->Bombay High Court<!-- --> against HoABL for infringement of our trademarks and passing off their business as ours, and are seeking appropriate injunctions, reliefs, and damages.\u201d<br \/>Abhinandan Lodha, the main promoter of HoABL, is the younger brother of Abhishek Lodha, the MD &amp; CEO, and one of the promoters of Macrotech.<\/div>\n<\/div>\n<p><script>\nvar _mfq = window._mfq || [];\n_mfq.push([\"setVariable\", \"toi_titan\", window.location.href]);\n!(function(f, b, e, v, n, t, s) {\n    function loadFBEvents(isFBCampaignActive) {\n      if (!isFBCampaignActive) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        if (f.fbq) return;\n        n = f.fbq = function() {\n          n.callMethod ? n.callMethod(...arguments) : n.queue.push(arguments);\n        };\n        if (!f._fbq) f._fbq = n;\n        n.push = n;\n        n.loaded = !0;\n        n.version = '2.0';\n        n.queue = [];\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/connect.facebook.net\/en_US\/fbevents.js', n, t, s);\n      fbq('init', '593671331875494');\n      fbq('track', 'PageView');\n    };\n    function loadGtagEvents(isGoogleCampaignActive) {\n      if (!isGoogleCampaignActive) {\n        return;\n      }\n      var id = document.getElementById('toi-plus-google-campaign');\n      if (id) {\n        return;\n      }\n      (function(f, b, e, v, n, t, s) {\n        t = b.createElement(e);\n        t.async = !0;\n        t.defer = !0;\n        t.src = v;\n        t.id = 'toi-plus-google-campaign';\n        s = b.getElementsByTagName(e)[0];\n        s.parentNode.insertBefore(t, s);\n      })(f, b, e, 'https:\/\/www.googletagmanager.com\/gtag\/js?id=AW-877820074', n, t, s);\n    };\n    function loadSurvicateJs(allowedSurvicateSections = []){\n      const section =  window.location.pathname.split('\/')[1]\n      const isHomePageAllowed = window.location.pathname === '\/' && allowedSurvicateSections.includes('homepage')\n      if(allowedSurvicateSections.includes(section) || isHomePageAllowed){\n        (function(w) {\n         function setAttributes() {\n                    var prime_user_status = window.isPrime ? 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Macrotech\u2019s clarification to the bourses mentioned that House of [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":221696,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","fifu_image_url":"https:\/\/static.toiimg.com\/thumb\/msid-117467670,imgsize-26442,width-400,resizemode-4\/117467670.jpg","fifu_image_alt":"","footnotes":""},"categories":[604],"tags":[15359,100037,2815,289,34647,34902,174382,132641,273,39542,39543,127327,127326,117783,713,174381,9203,272,78572],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221695"}],"collection":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/comments?post=221695"}],"version-history":[{"count":1,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221695\/revisions"}],"predecessor-version":[{"id":221697,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/posts\/221695\/revisions\/221697"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media\/221696"}],"wp:attachment":[{"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/media?parent=221695"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/categories?post=221695"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/news.talkwithrattan.com\/index.php\/wp-json\/wp\/v2\/tags?post=221695"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}